Welcome to the very first of our brand new Martin Print Case Studies, in which we bravely venture behind the scenes of innovative Australian Small Business. We’ll be exploring the backgrounds and developments of today’s triumphant talent, and tracking down the enterprising forces behind the business to share a frothy cappuccino, a cream pastry, and a sneaky peek inside their guide book.
This week, Martin Print catches up with award-winning young entrepreneur Chanel Costabir, founder of the sensational new success story that is The Lingerie Boutique.
We took the opportunity to discuss her mission to bring luxury lingerie to the Australian market, her plans for the future, her advice for budding entrepreneurs, and the finer points of the G-String and the Suspender Belt.
Actually, no, scrap that last bit, it was mainly about the other stuff. I might have lied about the cream pastry as well….
“Excitement is contagious!” claims Chanel Costabir, and she has every right to be excited.
Aged just 23, Chanel is the founder and driving force behind the rapid rise of The Lingerie Boutique – an enticingly elegant online store that delivers premium quality European luxury lingerie to a rapidly increasing legion of happy customers.